A tycoon wellness firm author was murdered endeavoring a British land speed record.
Zef Eisenberg, who dispatched Maximuscle, kicked the bucket at Elvington Airfield, close to York, where in 2006 ex-Top Gear moderator Richard Hammond smashed.
Motorsport UK said the 47-year-old's vehicle "ran wild at rapid toward the finish of a run" on Thursday.
Guernsey-based Mr Eisenberg was engaged with a "close passing" 230mph accident at a similar landing strip in 2016.
Motorsport UK said Mr Eisenberg was endeavoring to break the British land speed record in a Porsche 911 Turbo S when he was slaughtered at about 16:30 BST.
The association honored the "much-adored individual from the motorsport network" and affirmed a full examination concerning the accident had started.
Mr Eisenberg deserted his accomplice Mirella D'Antonio and two kids, it included.
Sports nourishment firm Maximuscle said it was "crushed" at the updates on the Mr Eisenberg's demise, who had "worked resolutely" on his "cerebrum youngster" during his responsibility for organization.
Mr Eisenberg ran the Madmax Race Team, which endeavors speed records with motorbikes and vehicles.
Prior to his past accident, where he endured 11 broken bones including his pelvis, he had established other speed precedents at the runway.
He got back to hustling in 2017, notwithstanding concerns he could never walk again.
In 2019, Mr Eisenberg set the precedent for the "flying mile" at Pendine Sands in Wales, taking the crown from entertainer Idris Elba, who himself had broken the record in 2015, after it had remained since 1927, when Sir Malcolm Campbell set the tone.
He additionally holds a Guinness world record for surpassing 225mph (363kmh) on a turbine-controlled motorbike in 2015, just as three FIA records for speeds accomplished on an electric motorbike.
The financial specialist, who left school after his GCSEs, established Maximuscle in 1995. It was offered to drug monster GlaxoSmithKline in 2011 for £162m.
Elvington was a RAF station until 1992, and has become a famous motorsports setting since entering private proprietorship.
It has facilitated many world record endeavors, and is likewise utilized as a shooting area.